Tourism Management
Tourism Management is management of all activities related to tourism business. This tutorial introduces you to various types of tourism, geographical milieus, destination awareness, development, and management, market segmentation, tourism products and services, impacts of tourism, and trends in tourism. This tutorial is prepared for the beginners to help them…
Marketing Management
Marketing Management is an organizational discipline, which deals with the practical application of marketing orientation, techniques and methods in enterprises and organizations and with the management of a company’s marketing resources and activities. This is a brief introductory tutorial that explains the methodologies applied in the rapidly growing area of…
Salesforce CRM
Salesforce is a leading CRM (Customer Relationship Management) software which is served form cloud. It has more than 800 applications to support various features like generating new leads, acquiring new leads, increasing sales and closing the deals. It is designed to manage the organization’s data focused on customer and sales details. It…
Brihadeeswara Temple
Brihadeeswara Temple is located in Thanjavur, a city in Tamil Nadu. The temple was constructed by Rajaraja Chola and was dedicated to Lord Shiva. The temple was built 1000 years ago on the basis of Dravidian architecture. This tutorial will let you know about the history of the temple along…
Bijapur Fort History
Bijapur fort was built by Yusuf Adil Shah who belonged to the Adil Shahi dynasty that ruled Bijapur for about 200 years. In this period, many other monuments besides the fort were built inside the city. Prior to Adil Shahi dynasty, Bijapur was ruled by Kalyani Chalukyas and in their…
Benchmarking
Benchmarking is defined as the process of measuring products, services, and processes against those of organizations known to be leaders in one or more aspects of their operations. After completing this course, participants will be able to: Recognize the five steps of the basic benchmarking method Develop a realistic plan and schedule for a benchmarking…
International Marketing
International Marketing is the practice of marketing principles by industries in one or more than one country across the national borders. This course explains the basic concepts, strategies and challenges included in International Marketing. Certification Academy Europe presents high-quality formal diplomas, certificates and e-certificates which are formal proof and recognition…
Personal Branding
Personal Branding is a technique that people practice to market themselves (self-promotion) and their careers as brands. This course is divided into various chapters that describes the concept of personal branding and suggests how to practice personal branding. Certification Academy Europe presents high-quality formal diplomas, certificates and e-certificates which are…
Hotel Housekeeping
Hotel Housekeeping is an activity of keeping the hotel clean, tidy, and up to the highest standard of conduct. This tutorial introduces you to various concerns of Hotel Housekeeping such as principles of housekeeping, types of cleanings, and standard operating procedures of cleaning. It also introduces you to housekeeping equipment…
Sale Management
If we are to go by the reports of the best psychologists in the world, people who change their behaviour according to the circumstances always portray a behaviour consistent to their surroundings. It is mostly applicable to a sales manager though, because he needs to have a constant communication with…
Front Office Management
Front Office Management in the hotel industry involves the work of reserving accommodations in the hotel, registering guests, maintaining guest accounts with the hotel, night auditing, and coordination with various other departments for providing best guest services. This tutorial teaches the basic terms related to the front office department of…
Food and Beverages Services
Food and Beverage Services is related to all the activities pertaining to preparing for service and serving food and beverages. This tutorial introduces you to various types of services, table settings, various equipment used in service, types of menus, types of service operations, food garnishes and accompaniments, and various standard…